Business Cards - Cost Or Quality?

Cheap business card printing is something that a lot of business owners and entrepreneurs search online. It is not hard to see why; with all the expenses that business owners already have, they can’t afford to spend tons on business cards. This is why getting the balance between cost and quality is so important. Read on to discover everything you need to know. 

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When it comes to business card printing, you obviously want to make sure you get value for money. However, this does not mean that you should simply look for the cheapest online printing service you can find. If you do this, you are almost certain to suffer at the hands of a lack of quality. This could end up costing you a lot more in the long run. Not only may you find that you need to get new business cards printed, but you could miss out on many opportunities because you’re business cards will not be having the impact you wanted.
  Nevertheless, not everyone has endless pots of money, and thus it becomes about making wise savings. One of the ways you can do this is by choosing a company that has readymade templates available for you to use, as opposed to having to pay for a design service. Make sure you use the likes of to store all of your business card templates and the templates for any other documentation you need. There really is no need to pay for a design service anymore, especially when it comes to something as small as a business card when there is no scope for big, fancy graphics. Moreover, when you choose a readymade template you know that it is going to look good when printed, as the same company has designed and printed it. 

Design Preparation

You do need to be mindful of size and color when designing your business card. Firstly, you need to ensure you are designing your business card on the right sized document. Most business cards tend to be 84 mm x 55mm in size. In this case, it would be advisable to work on a document that is 1039 x 697 pixels. You should use images that are at least 300dpi otherwise you are going to compromise on quality. Plus, don’t forget to take bleed into account. You will need to leave approximately 3mm around the edge of the card for this. You also need to consider the color as well.

You will generally have the option between RGB and CYMK. It is advisable to choose the latter. CMYK stands for Cyan, Magenta, Yellow, and Black, and it is often used in color printing. You could use RGB; in fact, a lot of designers prefer to. However, you will need to preview it in CYMK before you print to ensure it looks right. Otherwise, after business card printing it could look a ‘muddy’ shade. Rather than worrying about all of this, you could simply opt to choose an online printing company that has ready-made designs available for you. Not only is this quicker and easier, but you can have confidence that the design you pick is going to look great when printed.

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